Paid Search Analyst Job at Multiview, Markham, ON

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  • Multiview
  • Markham, ON

Job Description

Search Engine Marketing / Paid Search (PPC) Analyst

MultiView is a B2B digital marketing expert agency. Since our founding in 2000, we have served over 60,000 companies, led over 1 million digital marketing campaigns, and served billions of highly targeted impressions.

Our goal? Giving B2B marketers the power to reach their exact audiences online — with our unique mix of proprietary data, hands-on service, and awesome creative.

We’re a fearless group who understands how to work hard and play hard. Our friendly and upbeat environment offers special perks like company-wide parties, spontaneous holiday go-homes and trips abroad. In short, we do all these things because we believe you should love where you work and love what you do.

Job Summary:

The PPC / Paid Search Analyst is responsible for implementing Pay Per Click media strategies for our clients. This person can quickly understand, manage, and support initiatives that will contribute to the goals and success of client campaigns.

Key Functional Areas of Responsibility:

  • Plan and execute online paid search campaigns, including implementation, optimization, and analysis.
  • Communicate optimizations and recommendations based on client reporting for all major campaign metrics.
  • Monitor campaign dashboards and key reporting tools and point out key areas of importance in accordance to client goals.
  • Cooperate with internal teams on campaign development, timelines, results, and optimizations.
  • Present campaign strategies, initiatives, and growth opportunities to clients in person and over the phone.
  • Prepare client facing attribution reports by utilizing both internal and third-party reporting tools, such as Search Ads 360 and Google Analytics.

Professional Competencies:

  • Strong analytical mindset and ability to make on data-driven decisions.
  • Outstanding ability to think creatively and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  • Ability to clearly and effectively articulate thoughts and ideas.
  • Ready to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
  • High levels of integrity, autonomy, and self-motivation.
  • Excellent organizational, project management and time management skills.

Professional Skills & Qualifications:

  • Comfortable working in Microsoft Excel (i.e. Index Matching, Vlookup, Macros, etc.)
  • A self-starter mentality, comfortable with working on a high volume of accounts at once.
  • Excellent analytical, critical-thinking, and problem-solving skills.
  • Previous paid and/or organic search engine marketing management preferred
  • Bachelor's degree with a concentration in marketing, business, or related field preferred

MultiView is an equal employment opportunity employer. We celebrate and are committed to a diverse and inclusive workplace that embraces you regardless of your gender, religion, sexual orientation, race, age, disability, military or veteran status, marital status, pregnancy, or any other basis protected by law.

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