Job Description

Our Company

BrandActive specializes in the financial analysis, strategy, and logistics of rebranding implementation and marketing/brand operations. We help organizations optimize brand change, reduce costs, and improve efficiency. Since 1998, we've scoped, budgeted, and executed brand transitions for many of the world’s leading brands, combining analytics with a proven methodology to support sound financial decisions and operational excellence.

We aim to be an inclusive workplace where team members grow, collaborate, and contribute to a strong, agile organization built on trust and empowerment. Our North Star: great people, doing great work, and enjoying the process.

The Opportunity

Reporting to a Director, the Manager leads rebrand projects, overseeing strategic planning, project scoping, scenario modeling, cost estimating, and client relationship management. The Manager guides projects from early planning through implementation, working directly with senior client stakeholders, including the C-suite. Some North American and international travel may be required.

Responsibilities

Strategy & Analytics

• Advise clients on project scope, strategy, and execution.
• Define the scope of brand transition across asset categories (signage, digital, badges, etc.).
• Develop multiple transition scenarios using cost, time, quality, and impact variables.
• Provide insights enabling senior leaders to make fiscally responsible brand decisions.
• Establish transition strategies and prioritize long-lead assets.
• Analyze implementation financials and evaluate strategic alternatives.
• Create cost estimates, high-level processes, and project communication plans.
• Define project organization and structure to support successful execution.

Project Management

• Lead project teams, allocate resources, and maintain high team engagement.
• Communicate project status, escalate issues, and manage deliverables.
• Coordinate partners and work groups.
• Lead internal and client meetings; maintain detailed PMI-aligned project plans.
• Track issues, risks, scope, and change control.
• Monitor progress, performance, and budget.
• Prepare deliverables and facilitate approvals.
• Review statements of work and manage change orders.

Leadership & Professional Development

• Coach team members and support their career growth.
• Manage performance through proactive feedback and formal reviews.
• Participate in hiring processes as needed.
• Set and pursue personal development goals.
• Contribute to internal initiatives such as EDI, community impact, or social committees.
• Identify opportunities to improve processes and agility.
• Model inclusive behavior aligned with BrandActive’s values of trust, agility, growth, EDI, humanity, and wellbeing.

Qualifications & Experience

Education & Experience

• Commitment to lifelong learning; post-secondary education preferred.
• 3–5 years of project management experience, including at least two years as project lead.
• Strong consultative skills gained in internal consulting or professional services.

Competencies

• Excellent written/oral communication and organizational skills.
• Ability to manage complexity and multiple priorities under pressure.
• Confident presence with senior clients; strong relationship-building skills.
• Proven track record of delivering on commitments.
• Skilled in negotiation, problem solving, and identifying innovative solutions.
• Ability to guide clients, recognize additional value opportunities, and take a long-term view.
• Strong leadership capabilities to oversee work and mentor team members.
• Detail-oriented with a focus on quality and overall project goals.

Technical Skills

• Strong skills in Outlook, Word, Excel, PowerPoint, and project scheduling tools (Project, Smartsheet, Teamwork).
• Basic knowledge of MS Visio.
• Additional languages an asset.

Compensation & Benefits

• Competitive compensation: $100,000 – $150,000 CAD + commission, depending on experience, education, and skills.
• Values-led culture grounded in humanity, trust, agility, and growth.
• Comprehensive health and dental coverage starting day one.
• Mental health resources (EAP).
• Generous paid time off: 4 weeks vacation, office closures, Flex Fridays, extended summer weekends.
• Wellbeing allowance, flexible time off for caregiving, mental health, or cultural observances.
• Parental leave benefits.
• $2,000 annual professional and personal development support.
• Charitable donation matching.
• Flexible hybrid work options.
• Supportive leadership with ongoing coaching, quarterly feedback, and annual reviews.

Commitment to Equal Opportunity

BrandActive is an equal opportunity employer and welcomes applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.

Accessibility

We are committed to an accessible, inclusive candidate experience. If you need accommodations, please inform the Talent Manager. All accommodation-related information is confidential and compliant with AODA requirements.

Interview Process

BrandActive uses AI to support recruitment (e.g., screening, call transcription). Candidates are notified at the start of calls and may opt out. Our EDI focus guides continuous improvement of these tools.

Steps:

1. Pre-screen call with Talent Manager (AI used for transcription).
2. Virtual interview with hiring manager.
3. Case presentation interview with the team.

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